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Agency PK – Digital, Branding & Design Agency PK – Digital, Branding & Design
Branding and the Digital World — 20 Years of Change
Branding, Digital

Branding and the Digital World — 20 Years of Change

Can you believe it’s been almost 20 years since we were all terrified of the millennium bug? Here at Popple Kharlamova, as a York design agency with over 23 years’ experience in…

popplekharlamova on August 23, 2020
popplekharlamova 2020-08-23T10:57:49+01:00
Responsive web site
Branding, Digital

Is Your Website Responsive?

Did you know that over 60% of web searches today are made on mobile phones? This isn’t just an interesting stat; it’s a crucial piece of information for anyone who wants their…

popplekharlamova on July 26, 2020
popplekharlamova 2020-07-26T12:47:35+01:00
Squeezed in Brazil
Branding, Case Study, Creativity

Del Monte – Squeezed in Brazil

Great branding and advertising is all about simplicity. Take Del Monte‘s take on freshly squeezed orange juice from Brazil hits all the right notes. Just by using 3 oranges, this simple ad…

popplekharlamova on May 16, 2018
popplekharlamova 2018-05-16T15:59:33+01:00
Branding, Creativity, Digital

Passionate about results and why we don’t pitch

Based in York and Zurich, we’re a creative digital agency that challenge normal. We like to walk a different path. In a fierce market, branding has never become so important. From a…

popplekharlamova on November 20, 2017
popplekharlamova 2017-11-20T11:20:15+00:00
print advertising
Branding, Creativity, Photography

Is this the greatest print ad ever?

We use the word simplicity all too often in the branding, design and advertising industry. But this is print ad is a perfect example of simplicity at the highest level. Back in 2000,…

popplekharlamova on May 20, 2017
popplekharlamova 2017-05-20T11:23:23+01:00
Branding
Branding

Tropicana – when branding goes terribly wrong

Tropicana is a very famous juice brand that sells fruit juice worldwide. On January 9th 2009, the PepsiCo-owned brand decided to replace the existing packaging branding for its best-selling orange juice with…

popplekharlamova on May 4, 2017
popplekharlamova 2017-05-04T14:27:05+01:00
creative art
Branding

A Change in Brand Strategy for Grossmünster Church

Attracting visitors from all over the world – Zurich’s Grossmünster Church has become many things to many people.  A tourist attraction for those on a religious pilgrimage to a community epicentre for…

popplekharlamova on September 23, 2016
popplekharlamova 2016-09-23T12:30:34+01:00
Brand positioning
Branding, Creativity

The definition of ‘Brand positioning’

If you’re a marketer or an entrepreneur, you’ve probably heard about the concept of brand positioning. But if you feel like this concept remains too abstract and unclear, then this article is for…

popplekharlamova on September 23, 2016
popplekharlamova 2016-09-23T12:26:07+01:00
superdry
Branding, Case Study

Case Study: Superdry – Cheltenham, nothing to do with Japan

Superdry is an international clothing label of SuperGroup plc., headquartered in Cheltenham, UK. We look at how branding was essential in the success of this label. We also look at how the…

popplekharlamova on September 23, 2016
popplekharlamova 2016-09-23T11:34:29+01:00
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