Dear Slim… US Postal Service – Detroit Eminem Creative campaign US Postal Service - Detroit. Client: US Postal Service - Detroit Website: usps.com Date: December 17, 2020 Brand awareness creative campaign for US Postal Service localised to Detroit, using local legend and global superstar Eminem. Using social, video, bus advertising and outdoor print. ‘When it absolutely, has to get there’ use United States Postal Service. If only Stan had used USPS in the Eminem hit, ‘Stan’. As part of our POP Creative Workshop Campaigns.